The World Atlas of Sport by Alan Tomlinson

Alan Tomlinson paints the big picture of sport, combining in-depth commentary on significant sporting moments with revealing analysis of the global business that sport represents—the commercial sponsorship that underpins it, the million dollar gains to be made from it, and the successes and failures of its celebrity superstars.

Topics include:
Olympics
Paralympics
Gay Games
Drug abuse
Sports for Development
Media coverage
Sponsorship
Merchandising
Spectators
Gambling
Tourism

Packed with facts, figures and infographics, this fascinating book is an indispensable resource as well as essential reading for all sports fans.

Paperback: 144 pages
Publisher: Myriad Editions (26 May 2011)
Language: English
ISBN: 978-0-9565599-2-0
Size: 189mm x 245mm